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Boecker® has rapidly and successfully grown since its inception in 1994 to become one of the largest public health companies in the world. The expansion of the company’s network to cover more Middle Eastern regions is reaching today Kuwait. Boecker® is partnering this time with two successful Lebanese businessmen, Mr. Zaher El Khatib and Chef Semaan Helal, to open its newest franchise in Kuwait city and offer the community a wide range of public health solutions. This new branch is not only great news for Kuwait residents who are looking for a reliable pest control partner, but also for all the food establishment companies and industries who are looking for expanding their knowledge and expertise in the Food Safety and Health & Safety fields. Mr. Michel Bayoud, Boecker® CEO, commenting during a signing ceremony held at Boecker® Headquarters in Beirut:” It is with great pleasure that we add Kuwait today to our list of operating countries and we add our partners to Boecker® family putting all the knowledge and expertise acquired during the last 23 years in their hands”. He adds: “This is a new challenge for Boecker® to prove again that we are the safety and hygiene reference in the region using our latest and most advanced public health solutions”. In their turn, Boecker® new partners thanked the team for all the great support provided to be able to launch the new business in Kuwait. “What we are signing today is not only a franchise agreement, but we are building here a strong partnership with Boecker® and looking forward to great and promising results and achievements knowing the high level of expertise that Boecker® has in the related fields and the Middle Eastern markets”, says Mr. Zaher El Khatib. Boecker® is expanding and growing with an aim to build healthier and safer environment for the existing and future generations allowing them to live a more fulfilled life.
Food safety does not happen by accident. To prepare safe food to its clients, the food establishment must follow certain steps and procedures throughout the entire food preparation process defined through a well-developed and certified food safety plan. That’s what Boecker® renowned Q-Platinum Award™ certification programme has been offering since 2011: a simple, yet highly efficient, Food Safety system that monitors practices from receiving of raw materials until delivery of end products and provides valuable information confirming to owners that hygiene policies and best practices are being properly implemented across board. Today, Boecker® celebrates the issuance of the 500th QPA™ certification. 500 food establishment owners trusted that Boecker® QPA™ programme will guarantee the safety and hygiene of their operation; they stood proud with an International certification assured by the Chartered Institute of Environmental Health – UK. More than 2,500 detailed audit reports were prepared by Boecker® dedicated and certified food safety consultants and submitted to the clients aiming at ensuring proper implementation of food safety guidelines. More than 10,000 food handlers attended our technical trainings to ensure that they’re acting safely and hygienically within the establishment’s premises. And these figures are increasing on daily basis as Boecker® Q-Platinum Award™ became the most widespread certification system for Small and Medium Food Establishments (SMFEs). Boecker® will continue its commitment to elevate the Food Safety standards around the region; the Q-Platinum Award™ success in the Middle East is an achievement to be proud of with excellent feedback from all food safety clients.
Under the patronage of the Lebanese Minister of Public Health Mr. Wael Abou Faour, represented by Mrs. Pamela Mansour, Head of Maternal and Child Health Department, Boecker® organized in collaboration with the Syndicate of Nurseries Owners in Lebanon a seminar entitled “The Path for a better Childcare” in Beirut to shed the light on the importance of safety inside child care centres and the correct measures. The seminar was attended by more than 150 people specialized in this field as well as guests of honour. The seminar addressed the most important topics concerning children’s health and safety inside the nursery as well as the ways of developing this type of business through effective communication strategies. Mrs. Pamela Mansour raised the issue of providing a child care facility that is free from any risk that might endanger the health and safety of children and even workers. She also highlighted the role of the ministry that imposes the right and healthy practices in all the nurseries. Mrs. Hana JouJou, Head of the Syndicate of Nurseries Owners in Lebanon, discussed the syndicate’s permanent mission to provide the best services and solutions for all nurseries as well as the importance of cooperation of all nurseries owners with the ministry, the syndicate and the parents to ensure a successful and long-lasting business. Mr. Michel Bayoud, Boecker® CEO, and Mrs. Angela Abdel Nour, Head of Biosecurity Department in the company, discussed the importance of its international certification programme, the Safe ChildCare™, that ensures a fully proofed child care facility against any non-compliance with children welfare, safety of premises and personnel. This reflects Boecker® keenness on ensuring the safety of children by providing a specialized programme for nurseries endorsed by the Chartered Institute of Environmental Health CIEH-UK. It is noteworthy that the Ministry of Public Health takes strict action in this regard, to raise awareness and ensure a healthy and safe care for children in nurseries. Mrs. Paula Yacoubian, a Communications Strategist and a Public Speaking Trainer, tackled the importance of communication for the growth of these institutions and their continuation. In her speech on crisis management in the nursery, and as part of the art of communication in the child care environment, she said: “The media is considered as the main influencer on the public opinion when disseminating any news, therefore it is necessary to maintain credibility and full transparency with media in case of any crisis, to avoid any negative impact on the reputation of the nursery”. Dr. Pierre Khoury, a Legal Adviser, stressed on the importance of the trademark registration and the protection of intellectual property to also ensure the continuity of the organization, legally and properly. Mr. Taleb Kabbara, a Social Media Consultant and Trainer, also discussed the prominence of social media for nurseries, stating: “We must use social media to reassure parents and inform them of the nursery’s features instead of publishing photos of children without any information or news. This would reflect a professional image of the nursery and an indirect marketing strategy”.